 | Chief Executive Officer |
Gale Landers co-founded Fitness Formula in 1984 and is the sole owner of the company. Under his leadership, the firm has developed its Chicago area network of Fitness Formula Clubs. Mr. Landers attended Western Illinois University on a baseball scholarship. He holds a Bachelors of Business degree in Accounting and a Masters degree in Athletic Administration. He is a former member of the Board of Directors for the International Health, Racquet and Sportsclub Association (IHRSA). He served as the IHRSA Board President in 2000 and on various special assignment committees for IHRSA. He has consulted on several market and facility analysis projects within the fitness industry.
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 | Human Resources Director |
Lauren Eller has been with Fitness Formula since inception in 1984. Lauren oversees all recruiting, hiring, employee benefits and policies. Lauren directs the Fitness Formula Training Academy and Management Training Programs, and is a veteran presenter at Club Industry and IHRSA's Institute for Professional Club Management conferences.
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 | Director of Finance |
David Dejanovich is responsible for the firm's corporate accounting functions. He oversees financial reporting, cash management, insurance and banking relationships. David has over 15 years of accounting experience with an MBA degree from Loyola and Finance & Accounting from the University of Illinois.
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 | Corporate IT Director |
Greg Cibura designed, programmed and implemented the company's Internet website, Intranet, VPN, Firewall, Email and multi-platform Application Servers. Greg has also designed the Fitness Formula Clubs phone systems network, as well as all audio/video and DVR IP security systems.
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 | Regional Sales Director |
Randy Otto has an extensive background in club marketing and sales. Randy directs the marketing, sales management and sales training for the club and corporate sales teams. He has lead several sales teams at the club level over his career, consistently recognized as a top producer and Club Industry Magazine award winner.
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 | Director of Marketing |
Chris Colletti develops, writes, and designs the company's promotional and marketing materials, and our programming and retail initiatives. Chris joined Fitness Formula after several years of experience as Art Director for ACE Hardware Corporations National Headquarters, ABC, the Walt Disney Corporation and Crains Chicago Business Advertising Age.
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 | Assistant Director of Finance |
Stephanie Gunderson joined the Fitness Formula team after graduating in 2004 from Northwestern College in Orange City, Iowa. She has degrees in Business Administration and Accounting. Steph assists the Director of Finance with the firms accounting procedures and specialty assignments.
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 | Senior Corporate Accountant |
Doug Jodts joined the company in 2002. Doug assists the Director of Finance with monthly accounting production and monthly reports with an emphasis on trend analysis, statistics and special reports.
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 | Corporate Administrator |
Judy Southerland is the assistant to the CEO of Fitness Formula and office manager. Judy coordinates the numerous details associated with new club openings, administers the corporate home office and coordinates purchasing and scheduling of fixtures, furnishings and equipment.
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 | Regional Spa and Retail Director |
Jan Ryan is a nationally certified massage therapist, AMTA member and trained in neuromuscular massage therapy. Jan directs the Spa staffs in opportunities to integrate massage therapy and spa services in a holistic approach to wellness. She directs spa, massage and retail functions, ensuring a consistent level of quality services and products.
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 | Regional Director of Group Exercise |
Mark Rees, Regional Director of Group Exercise, leads the company's group exercise programs, creates new and innovative classes to meet market demands, and ensures consistent service. Mark also teaches group exercise classes, is a personal fitness trainer, and provides continuing education for our group exercise fitness professionals. He holds multiple certifications and is a national and international aerobics competitor and champion.
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 | Regional Director of Fitness |
Scott Lewandowski, MS, Regional Director of Fitness for Fitness Formula and a Regional General Manager joined the company in 1994. He leads the development, standardization and growth of our fitness programs. He was the 2001 IHRSA/ACE Fitness Director of the Year and is a veteran presenter at fitness industry conventions and conferences.
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 | Regional General Manager |
Kelly Malohn, Regional General Manager, joined the Fitness Formula team as a General Manager in 1999. Her versatile experience in the fitness industry ranges from group exercise instruction, personal training, sales and financial management. Kelly is General Manager at the Union Station Club, and oversees new club development and operations for corporate fitness centers. Kelly contributes to the Fitness Formula Training Academy, specializing in financial analysis, profit management and the Manager in Training program.
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 | Regional Director of Corporate Wellness |
Kat Byrne a veteran of the health club industry since 1990 focuses primarily on corporate wellness programs. She implements Wellfit, our corporate fitness and wellness program of preventative health service plans to reach new and often inactive membership markets. Kat facilitates corporate sales, business partnerships, and wellness programs as the core of Wellfit, creating a healthier work environment for our corporate clients.
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